RAW COLOR

Photography & Lookbook

Ontour - A/W 2011 - On Strike

August 2011


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For the lookbook Autumn / Winter 2011 collection "On Strike" the question was to create images that capture the spirit of their collection that is inspired by activists protests and underground resistance. For the photoshoot a set of multicoloured and abstract signboards were created. These accompanied the models and were used to incorporate in the lookbook of the collection.

Founded in 2005, Ontour is a contemporary label driven by creativity. Ontour products reflect a sophisticated style with a recognizable twist. Subtle detailing, materials and use of colour are a translation of our passion for graphic and product design. Every season the collection is based upon a journey, inspired by daily life. Ontour products are modern and iconic.

www.ontour.nl

 

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Ontour is founded by Remco van der Velden & Etienne Dekkers. They became close friends during their study at the “Design Academy Eindhoven” (The Netherlands). After some years work as creative consultants they have teamed up their passion to build a contemporary lifestyle brand. A successful project with some limited garments in 2005 established the foundation for Ontour. Ontour first launched a full collection for both men and women in 2010. Today Ontour works with a talented team of people from their studio in Eindhoven. Ontour is available in 12 countries around the world.

 

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