For this new exhibition: Graphic Happiness, Museum Hilversum has brought together a new, and more extensive overview of Dutch Graphic Design. Graphic Happiness in China brings together an overview of more than 40 Dutch designers, which includes 20 iconic figures of Dutch Design, such as: Dick Bruna, Wim Crouwel, Theo van Doesburg, and Anthon Beeke. Next to this, 24 Dutch contemporary design studios and designers will present their work in solo exhibitions: Autobahn, Irma Boom, Catalog Tree, Studio Dumbar, Edhv, Hans Gremmen, Hansje van Halem, Johann Kauth, KesselsKramer, René Knip, Harmen Liemburg, Loulou&Tummie, LUST, Metahaven, Studio Moniker, Niessen & de Vries, Pinar&Viola, RAW COLOR, Michiel Schuurman, Thonik, Trapped in Suburbia, Underware, Job Wouters, Zeloot (Eline van Dam). The exhibition aims to bring the inspiration and playfulness of Dutch Design to China, where the colourful and joyful works, will sparkle the mind and imagination.
Curated by Fin Zhao and Imke Ruigrok, the new exhibition of Graphic Happiness will travel throughout China for the duration of 14 months. The first instalment, Graphic Happiness NL will be launched on the 24th of November 2012 at the Museum of the University of the Arts in Nanjing, as part of the school’s 100th anniversary celebrations.
From then on the exhibition will travel to the following cities: Guangzhou, winter 2013 Shanghai, summer 2013 Beijing, autumn 2013 Chengdu, late autumn 2013